Right now, a lot of people are taking advantage of the fact that they have an internet connection by using it in order to get paid. These people are called freelancers; they are the ones who work over the internet and deliver the material they need to deliver through it. But being a freelancer has its own obstacles as well and the first thing you want to problematize is finding clients. Yes, a lot of freelancers, even the experienced ones, sometimes have a hard time landing clients and buyers. So what should those freelancers do?
A lot of people start out by merely doing “what they want” without gaining proper knowledge as to how high-paying clients can get a hold of them; this is where most people go wrong. I’m not saying that you should not start doing your thing because it’s weak it’s just that, you need to approach it differently. You can of course start out when you know what you want to do and work your way around it.
Email and talk to researchers about the freelancers they have hired and these questions can get you the best information:
- How did you find out about the freelancer you’ve hired?
- What problems were you having that led you to hiring a freelancer?
- Why did you hire the specific freelancer you hired?
- What are the results you are expecting when you hired that freelancer?
What you’re doing is not trying to be hired – you’re trying to learn why they hired those freelancers and with this, you can have an edge as to how you should project yourself. Not everyone you message will give you a reply, heads up on that, but people will respond to you and who knows – maybe they’ll hire you.
Use Platforms to Help You and the Clients Find Each Other
There are a lot of Job boards like: 199jobs, Upwork, Elance, etc. Use these websites to find clients and who knows, maybe they would want to hire you even more. This is important because you have to know that when you start, you won’t be gold – you will have a small pool of connection to work with but as you grow bigger and as you dedicate yourself to more works, you will be known eventually.
Create Useful and Creative Products
Building or creating something with value will make clients like a magnet to what you offer. If you are a writer, make a guide that would ultimately help your clients create better content; if you are a designer, make a guide that would explain how designers can make the project run smoothly with authenticity. Build yourself by being creative; you don’t have to be a genius, you just need to tweak little parts of what you do and offer them to clients.
Talk to Other Freelancers
Do not consider them as competition because they are, in fact your community; your family that can help you with what you need. Other freelancers have a ton of job to do, ask them if they need help and who knows, maybe they can pass on a little bit of the workload they have to you and voila, you now have a client.
Know who you want to work for
One of the biggest mistakes that freelancers get is that they come up with great, high-quality content for the wrong audience. Ask yourself who you want to work with and that is the simplest and probably one of the most impactful decisions you will ever make. Whether you are a writer, a marketing person, a developer, etc., searching for the best blogs in your industry can get you to places.
Being a freelancer is not as easy as it sounds; you also need time, effort, and strategy to get where you want to go to. But if it is done right and it is done in a fashion where people would know you – then they get to like what you offer – then they become aware that the services you offer is exactly what they need – then you’re in a pretty good position, my friend. You need to remember to start small and humble.
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